This third set of logos (click to enlarge to 1200 x 900) are much more polished then set one or set two. There's still a bit too frequent use of the rounded sans serif fonts, and perhaps a couple seem overly simple, but there's some good thought behind many of these marks. When I look at these logos as a group, and try to identify what "the look" is, I'm struck by the fact that print is simply not the big issue it used to be. Some of these logos may never see print beyond a business card. Most don't need single color versions. It's not that they don't work in print, it's that these logos are meant to look good on the screen.
For the first two posts, I created a Jules Says logo in the style of the featured logos. I thought I'd do it for part three as well, but of course coming up with something really compelling and workable isn't simple. The other two I whipped out in a matter of 10 or 15 minutes. Maybe I'll get inspired and do a "real" logo for myself one day, but it's not going to happen in time for this post.
Observations on this batch: I like the Magnolia logo - it's got a very unique feel, and I think it actually would translate into print very nicely. And I have to admit I like the little creatures of Adium, Mochikit, and Reddit. I'm a little tired of the small, generic people as logos.
They look very similar to the set one's and two's. I kind of liked the old ones better. I use a lot of them to make business cards for my boss.
Posted by: business card scanner | December 21, 2010 at 07:18 AM